Place economics. Building cases. Economic & financial modelling.

Place economics. Building cases. Economic and financial modelling.

Creating capacity, realising aspirations for places

We help non-governmental and public sector organisations realise local people’s aspirations for their places by:

crafting solid, Green Book-compliant business cases and funding bids
designing and implementing new mechanisms to manage and grow towns and city centres
building new capacity within a place

We work collaboratively to help build consensus on the strategic direction of local growth and placemaking, with an emphasis on delivering effective and efficient economic outcomes that create high-quality, positive social and environmental impact.

We offer:

Full five case, Green Book-compliant business case development
Economic business case including land value uplift (LVU) modelling
Capacity-building and investment modelling
Property and asset growth strategies
Evaluation and evaluation method modelling

Case Study

WYCA Climate & Environment Monitoring & Evaluation Framework

Genecon were engaged by West Yorkshire Combined Authority (WYCA) to develop a monitoring and evaluation framework for their Climate and Environment Plan (CEP).

Case Study

Doncaster: Green Opportunities Study

Genecon was commissioned by Business Doncaster to answer a key question for the area:

“What opportunities are presented by Low Carbon sector growth and which green technology sub-sectors provide the best economic opportunities for Doncaster?”

Penderi Energy Project Evaluation

In May 2023, the Genecon ESG team were engaged by the Pobl Group, Wales’ leading social landlord, to conduct a comprehensive performance evaluation of their flagship energy retrofit project.  

Case Study

Barnsley Futures – Levelling Up Fund

Genecon was appointed to support The Barnsley Future Levelling Up Fund Bid in 2022. The bid was awarded £10.2m to transform cultural and well-being facilities in the town centre.

Case Study

Sunderland Future High Streets Fund

Between September 2019 and April 2020, genecon completed the Sunderland Future High Streets Fund Bid for a £25m investment in Sunderland city centre, resulting in the full funding being awarded – the joint-highest of all bids.

Case Study

Hartlepool Town Investment Plan

In July 2020, genecon was commissioned to co-ordinate the preparation of the Hartlepool Town Investment Plan, working alongside Arcadis to develop a 20-year vision that would capitalise on the town’s existing strengths and to address challenges and shortfalls to drive economic growth and resilience.

Case Study

Essex Growth Model

In 2017, genecon created a toolkit to help Essex County Council take robust and effective decisions over its capital programme investments, with the goal of achieving the best possible economic and fiscal returns from up to 200 development sites across the county over the next 20 years.

Case Study

Coast to Capital Local Skills Report

In 2020 genecon was commissioned by Coast to Capital to undertake an analysis of available labour market data and produce a narrative around 27 core indicators to give an overview of the local skills landscape to be included in a Local Skills Report requested by the Department for Education.

Case Study

Eden North

In April 2020, genecon was appointed to prepare a business case to help win Government investment in the development of the game-changing new Eden Project North in Morecambe, Lancashire.

Case Study

Castleford Town Deal

Between summer 2021 and spring 2022, genecon was responsible for preparing seven business cases for Castleford’s Town Deal programme, which have all now been submitted to Government for final approval.

Our Services

Our services to regenerate and transform the future of places span three main areas.

Place economics. Building cases. Economic and financial modelling.

We craft Green Book-compliant business cases and funding bids, design and implement new mechanisms to manage and grow towns and city centres and help to build new capacity within a place.

Re-imagining high streets and towns.

We bring together evidence and new insights to inform economic and spatial policy development, evaluate impact and set investment and management priorities across all aspects of places and spaces.

Place strategy. Social impact. Evaluation.

We develop creative strategies that help to guide local growth and capital investment, identifying environmental, social and economic needs and supporting places and people to reach their full potential.